{"id":322900,"date":"2021-05-11T15:00:34","date_gmt":"2021-05-11T15:00:34","guid":{"rendered":"http:\/\/savepearlharbor.com\/?p=322900"},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T21:00:00","slug":"","status":"publish","type":"post","link":"https:\/\/savepearlharbor.com\/?p=322900","title":{"rendered":"XR \u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u2013 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430, \u043d\u043e\u0432\u043e\u0441\u0442\u0438 \u0438 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u044f \u043c\u0438\u0440\u0430 phygital"},"content":{"rendered":"\n<div class=\"post__text post__text_v2\" id=\"post-content-body\">\n<figure class=\"full-width\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/habrastorage.org\/getpro\/habr\/upload_files\/c8d\/f57\/911\/c8df579110e770d5c2cfe4256994e395.png\" width=\"1600\" height=\"900\"><figcaption><\/figcaption><\/figure>\n<p>\u0412\u0441\u0435\u043c \u043f\u0440\u0438\u0432\u0435\u0442!<\/p>\n<p>\u041c\u044b \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u0441\u043b\u0435\u0434\u0438\u043c \u0437\u0430 \u043c\u0438\u0440\u043e\u043c phygital, \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u0441\u043e\u0431\u044b\u0442\u0438\u044f\u043c\u0438, \u043d\u043e\u0432\u043e\u0441\u0442\u044f\u043c\u0438 \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u043e\u0439, \u0438 \u0434\u0435\u043b\u0438\u043c\u0441\u044f \u0438\u043c \u0441 \u0432\u0430\u043c\u0438 \u0432 \u043d\u0430\u0448\u0435\u043c<a href=\"https:\/\/phygitalism.com\/xr-mailing\/\"> \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u043e\u043c \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442\u0435<\/a> &#171;DIGEST: Dive into phygital.&#187; \u0412 \u043d\u0435\u043c \u043c\u044b \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u043c \u0432\u0441\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f\u0445, \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430\u0445, \u043d\u043e\u0432\u044b\u0445 \u0433\u0430\u0440\u043d\u0438\u0442\u0443\u0440\u0430\u0445 \u0438 \u043a\u0435\u0439\u0441\u0430\u0445 \u0432 \u0441\u0444\u0435\u0440\u0435 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0439 \u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438.&nbsp;<\/p>\n<hr>\n<p>\u0417\u0430\u043c\u0435\u0442\u043a\u0430 \u043e\u0442 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430 IT-\u0446\u0435\u043d\u0442\u0440\u0430 \u041c\u0410\u0418 \u0438 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0442\u043e\u0440\u0430 \u043c\u0430\u0433\u0438\u0441\u0442\u0435\u0440\u0441\u043a\u043e\u0439 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u201cVR\/AR &amp; AI\u201d \u2013 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 PHYGITALISM.<\/p>\n<h3>\u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u0437\u0430 \u044f\u043d\u0432\u0430\u0440\u044c \u0438 \u0444\u0435\u0432\u0440\u0430\u043b\u044c 2021 \u0433\u043e\u0434\u0430&nbsp;<\/h3>\n<p><a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/03\/DIGEST-JAN-FEB-PHYGITALISM.pdf?fbclid=IwAR1dd7326FPiFSE57BEYDlJQf_ZsTRdz1_C040r1QYB3imiBDE2AB54mpeE\"><u>\u041f\u0435\u0440\u0432\u044b\u0439 \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442<\/u><\/a> \u043c\u044b \u0432\u044b\u043f\u0443\u0441\u0442\u0438\u043b\u0438 \u0437\u0430 \u0434\u0432\u0430 \u043c\u0435\u0441\u044f\u0446\u0430, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u043c \u0443\u0434\u0435\u043b\u0438\u043b\u0438 \u043c\u043d\u043e\u0433\u043e \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0440\u044b\u043d\u043a\u0430, \u0442\u0440\u0435\u043d\u0434\u0430\u043c \u0438 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0430\u043c \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f XR-\u0440\u044b\u043d\u043a\u0430 \u043d\u0430 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043b\u0435\u0442 \u0432\u043f\u0435\u0440\u0435\u0434.<\/p>\n<figure class=\"full-width\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/habrastorage.org\/getpro\/habr\/upload_files\/27f\/61b\/5cc\/27f61b5cc5e2db62c84e99689cf5113f.png\" width=\"1600\" height=\"900\"><figcaption><\/figcaption><\/figure>\n<p><strong>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0438 \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435:<\/strong><\/p>\n<p>\u0427\u0430\u0441\u0442\u044c 1. VR-\u0440\u044b\u043d\u043e\u043a&nbsp;<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/www.thevrara.com\/blog2\/2019\/2\/20\/will-ars-killer-app-be-social-new-report-rwccm-g8ajl-e4sr5-b9f9r-gt64y-5e3e8-asrs2-d9xry-ymp6b-7s7bl-cbtsm-39bwj\"><u>\u041f\u0440\u043e\u0433\u043d\u043e\u0437 \u0440\u043e\u0441\u0442\u0430 VR-\u0440\u044b\u043d\u043a\u0430 \u0438 \u0440\u043e\u0441\u0442\u0430 \u0432\u044b\u0440\u0443\u0447\u043a\u0438<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.superdataresearch.com\/blog\/superdata-xr-update\"><u>\u041f\u0440\u043e\u0434\u0430\u0436\u0438 Oculus Quest 2 \u0431\u044c\u044e\u0442 \u0440\u0435\u043a\u043e\u0440\u0434\u044b<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.getapp.com\/resources\/vr-trends\/\"><u>\u0422\u0440\u0435\u043d\u0434\u044b VR-\u0440\u044b\u043d\u043a\u0430 \u043d\u0430 2021 \u0433\u043e\u0434:<\/u><\/a> \u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u0435, \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438 \u0443\u0434\u0430\u043b\u0435\u043d\u043d\u0430\u044f \u0440\u0430\u0431\u043e\u0442\u0430<\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 2. AR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2020\/12\/16\/2021-predictions-mobile-ar-exceeds-800-million-users\/\"><u>\u0420\u043e\u0441\u0442 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 AR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2020\/12\/16\/2021-predictions-mobile-ar-exceeds-800-million-users\/\"><u>\u0420\u043e\u0441\u0442 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f AR \u0441 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/02\/04\/how-much-do-enterprises-spend-on-mobile-ar\/\"><u>\u0412\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0440\u043e\u0441\u0442\u0430 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f AR-\u0448\u043b\u0435\u043c\u043e\u0432 \u0432\u043c\u0435\u0441\u0442\u043e AR \u043d\u0430 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u0445<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.vxchnge.com\/blog\/augmented-reality-statistics\"><u>\u0422\u0440\u0435\u043d\u0434\u044b AR-\u0440\u044b\u043d\u043a\u0430 \u043d\u0430 2021 \u0433\u043e\u0434<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.getapp.com\/resources\/augmented-reality-in-retail\/\"><u>\u0410\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c<\/u><\/a> <a href=\"https:\/\/blog.hubspot.com\/marketing\/augmented-reality-retail\"><u>AR<\/u><\/a> <a href=\"https:\/\/www.marketingdive.com\/news\/ar-and-vr-will-drive-omnichannel-20\/569960\/\"><u>\u0434\u043b\u044f<\/u><\/a> <a href=\"https:\/\/www.vrfocus.com\/2020\/04\/arm-ar-research-report-finds-positive-consumer-interest-everyday-ar-still-10-years-away\/\"><u>e-commerce<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 3. XR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/holographica.space\/news\/russia-ar-vr-market-2025-26284\"><u>\u0420\u043e\u0441\u0442 \u0440\u044b\u043d\u043a\u0430 XR<\/u><\/a>: \u043c\u0438\u0440\u043e\u0432\u043e\u0439 \u0438 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043a\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u044b\u0440\u0430\u0441\u0442\u0443\u0442 \u043a 2025 \u0433\u043e\u0434\u0443<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/holographica.space\/news\/russia-ar-vr-market-2025-26284\"><u>\u0421\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 XR<\/u><\/a>: \u0431\u043e\u043b\u044c\u0448\u0443\u044e \u0447\u0430\u0441\u0442\u044c \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 B2B-\u0441\u0435\u043a\u0442\u043e\u0440<\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 4. \u041a\u0435\u0439\u0441\u044b \u0432 XR \u0441 \u043c\u0435\u0442\u0440\u0438\u043a\u0430\u043c\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/vrscout.com\/news\/sundance-2021-new-frontier-almost-40k-visits\/\"><u>\u0424\u0435\u0441\u0442\u0438\u0432\u0430\u043b\u044c Sundance<\/u><\/a> \u043d\u0430 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 VR-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0435: \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u043e\u0445\u0432\u0430\u0442\u0430 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u044f<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.marketingdive.com\/spons\/5-reasons-webar-should-be-part-of-your-marketing-plan\/593655\/\"><u>\u041f\u0440\u043e\u0441\u043c\u043e\u0442\u0440 \u043a\u043e\u043b\u043b\u0435\u043a\u0446\u0438\u0438 KHAITE \u0432 webAR<\/u><\/a>: \u0440\u043e\u0441\u0442 \u043f\u0440\u043e\u0434\u0430\u0436&nbsp;<\/p>\n<\/li>\n<\/ul>\n<h3>\u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u0437\u0430 \u043c\u0430\u0440\u0442 2021 \u0433\u043e\u0434\u0430&nbsp;<\/h3>\n<p>\u0412\u043e <a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/04\/DIGEST-MARCH-PHYGITALISM.pdf\"><u>\u0432\u0442\u043e\u0440\u043e\u0439 \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442<\/u><\/a> \u0437\u0430 \u043c\u0430\u0440\u0442 \u043c\u044b \u0434\u043e\u0431\u0430\u0432\u0438\u043b\u0438 \u0432\u0441\u044e \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 \u043f\u043e AR-\u0440\u044b\u043d\u043a\u0443, \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438, \u043e\u0442\u0440\u0430\u0437\u0438\u043b\u0438 \u0432\u0441\u0435 \u043f\u0435\u0440\u0435\u0434\u043e\u0432\u044b\u0435 phygital-\u043a\u0435\u0439\u0441\u044b, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0441\u0434\u0435\u043b\u0430\u043b\u0438 \u043d\u043e\u0432\u044b\u0439 \u0440\u0430\u0437\u0434\u0435\u043b \u0441 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u043e\u0439 \u043f\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0441\u0444\u0435\u0440\u044b.&nbsp;<\/p>\n<figure class=\"full-width\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/habrastorage.org\/getpro\/habr\/upload_files\/6ad\/c8a\/871\/6adc8a8711f73e8c83c2d4d6982f4095.png\" width=\"1600\" height=\"900\"><figcaption><\/figcaption><\/figure>\n<p><strong>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0438 \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435:<\/strong><\/p>\n<p>\u0427\u0430\u0441\u0442\u044c 1. VR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/www.roadtovr.com\/monthly-connected-headsets-steam-3-million-march-2021\/\"><u>VR-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u0432 Steam<\/u><\/a>: VR \u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442\u0441\u044f \u043e\u043a\u043e\u043b\u043e 2,9 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 Steam<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.immersivelearning.news\/2021\/03\/18\/this-study-explores-the-health-risks-of-vr\/\"><u>\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 UX \u0432 VR<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 2. AR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/research.ark-invest.com\/hubfs\/1_Download_Files_ARK-Invest\/White_Papers\/ARK%E2%80%93Invest_BigIdeas_2021.pdf?hsCtaTracking=4e1a031b-7ed7-4fb2-929c-072267eda5fc%7Cee55057a-bc7b-441e-8b96-452ec1efe34c\"><u>\u0420\u0430\u0437\u043c\u0435\u0440 AR-\u0440\u044b\u043d\u043a\u0430&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/03\/18\/how-much-is-spent-on-ar-experience-creation\/\"><u>\u0421\u043a\u043e\u043b\u044c\u043a\u043e \u0442\u0440\u0430\u0442\u0438\u0442\u0441\u044f \u043d\u0430 AR<\/u><\/a> \u0432 \u0421\u041c\u0418, \u0438\u0433\u0440\u043e\u0432\u043e\u0439 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/03\/08\/data-dive-7-of-the-top-10-mobile-apps-feature-ar\/\"><u>\u041a\u0430\u043a\u0438\u0435 \u0442\u043e\u043f\u043e\u0432\u044b\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f<\/u><\/a> \u0438\u043c\u0435\u044e\u0442 AR-\u0444\u0443\u043d\u043a\u0446\u0438\u044e<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.crn.ru\/news\/detail.php?ID=149117\"><u>\u041e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u0431\u0438\u0437\u043d\u0435\u0441-\u0441\u043e\u043e\u0431\u0449\u0435\u0441\u0442\u0432\u0430 \u043a AR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/03\/17\/is-pinterest-ars-next-sleeping-giant\/\"><u>Pinterest \u043a\u0430\u043a AR-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/predictions-from-first-ar-os-ben-ferns\"><u>AR-\u0433\u0430\u0440\u043d\u0438\u0442\u0443\u0440\u0430 \u0431\u0443\u0434\u0443\u0449\u0435\u0433\u043e<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.zdnet.com\/article\/2021-is-the-year-that-3d-and-augmented-reality-for-commerce-cashes-in\/\"><u>\u0410\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c AR \u0432 e-commerce<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 3. XR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/research.ark-invest.com\/hubfs\/1_Download_Files_ARK-Invest\/White_Papers\/ARK%E2%80%93Invest_BigIdeas_2021.pdf?hsCtaTracking=4e1a031b-7ed7-4fb2-929c-072267eda5fc%7Cee55057a-bc7b-441e-8b96-452ec1efe34c\"><u>\u041e\u0446\u0435\u043d\u043a\u0430 XR-\u0440\u044b\u043d\u043a\u0430<\/u><\/a> \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u0430\u043c \u043e\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u0433\u043e \u041f\u041e<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/seekingalpha.com\/instablog\/7250741-derrick-zierler\/5555778-age-of-microdisplay-arrived\"><u>\u041f\u0440\u043e\u0433\u043d\u043e\u0437 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f XR-\u0440\u044b\u043d\u043a\u0430<\/u><\/a> \u043f\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443 \u0434\u0435\u0432\u0430\u0439\u0441\u043e\u0432 \u0438 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438<\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 4. \u041a\u0435\u0439\u0441\u044b<\/p>\n<ul>\n<li>\n<p>\u0420\u043e\u0441\u0442 \u0441\u043f\u0440\u043e\u0441\u0430 \u043d\u0430 \u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438: <a href=\"https:\/\/darkslopestudios.com\/dark-slope-studios-sees-300-increase-in-booked-entertainment-revenue-in-2021-across-virtual-production-metaverse-development-and-location-based-immersive-attractions\/\"><u>Dark Slope<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>XR-\u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0432 \u0420\u043e\u0441\u0441\u0438\u0438 \u0432 \u0440\u0438\u0442\u0435\u0439\u043b\u0435 \u043e\u0442 <a href=\"https:\/\/www.kommersant.ru\/doc\/4722310\"><u>Bosco di Ciliegi<\/u><\/a>&nbsp;<\/p>\n<\/li>\n<li>\n<p>\u041f\u043e\u043a\u0430\u0437 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u0432 AR \u043e\u0442 fashion-\u0431\u0440\u0435\u043d\u0434\u043e\u0432: <a href=\"https:\/\/www.8thwall.com\/blog\/post\/43604278548\/simone-rocha-x-hm-launches-a-theatrical-webar-pop-up-book-with-british-painter-faye-wei-wei\"><u>H&amp;M<\/u><\/a> \u0438 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/44096725069\/discover-this-seasons-must-have-styles-from-carolina-herreras-collection-of-luxury-clothing-in-a-new-ecommerce-webar-experience\"><u>Carolina Herrara<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u0418\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u0430\u044f webAR-\u043c\u0435\u0445\u0430\u043d\u0438\u043a\u0430 \u0432 \u043a\u0435\u0439\u0441\u0430\u0445 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/42719170843\/usa-today-launches-webar-hoops-experience-as-part-of-its-annual-brackets-competition\"><u>USA Today<\/u><\/a> \u0438 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/43709405800\/invesco-qqq-etf-launches-qqq-hoops-ar-experience-for-march-madness\"><u>Invesco<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arpost.wpengine.com\/2021\/03\/03\/5g-ar-experience-vienna-city-hall\/\"><u>\u0418\u0441\u0442\u043e\u0440\u0438\u044f \u0412\u0435\u043d\u044b \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 \u0438\u0433\u0440\u044b<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u041f\u0435\u0440\u0432\u0430\u044f 5G \u043c\u0443\u043b\u044c\u0442\u0438\u043f\u043b\u0435\u0435\u0440 AR-\u0438\u0433\u0440\u0430 <a href=\"https:\/\/nianticlabs.com\/blog\/niantic-planet-scale-ar-5g-urban-legends\/?hl=en\"><u>Codename: Urban Legends<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 5. Tech Corner<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/t.me\/PHYGITALBUSINESS\/575\"><u>Emerging Technologies Radar<\/u><\/a>: \u043a\u043e\u043c\u043f\u044c\u044e\u0442\u0435\u0440\u043d\u043e\u0435 \u0437\u0440\u0435\u043d\u0438\u0435, LowCode \u0438 AI<\/p>\n<\/li>\n<\/ul>\n<h3>\u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u0437\u0430 \u0430\u043f\u0440\u0435\u043b\u044c 2021 \u0433\u043e\u0434\u0430 &nbsp;<\/h3>\n<p>\u0412\u0441\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u0439 \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u0438\u0442 \u0432 \u043c\u0438\u0440\u0435 phygital, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432 <a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/04\/DIGEST-APRIL-PHGTLSM.pdf\"><u>\u0432\u044b\u043f\u0443\u0441\u043a\u0435 \u0437\u0430 \u0430\u043f\u0440\u0435\u043b\u044c<\/u><\/a> \u0443 \u043d\u0430\u0441 \u0434\u043e\u0431\u0430\u0432\u0438\u043b\u043e\u0441\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043d\u043e\u0432\u043e\u0441\u0442\u0435\u0439 \u043e \u0432\u044b\u043f\u0443\u0441\u043a\u0435 \u043d\u043e\u0432\u044b\u0445 VR \u0438 AR \u0433\u0430\u0440\u043d\u0438\u0442\u0443\u0440. \u041c\u044b \u0441\u043e\u0431\u0440\u0430\u043b\u0438 \u043d\u043e\u0432\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 XR-\u0440\u044b\u043d\u043a\u0430, \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u043e \u0442\u043e\u043c, \u043a\u0430\u043a \u043b\u044e\u0434\u0438 \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u043a \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0438 \u043a\u0430\u043a\u0438\u043c AR \u043e\u043d\u0438 \u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043e\u0431 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043a \u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u043c \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043c.<\/p>\n<figure class=\"full-width\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/habrastorage.org\/getpro\/habr\/upload_files\/ffd\/774\/fdc\/ffd774fdc3e740994341e666362ee496.png\" width=\"1600\" height=\"900\"><figcaption><\/figcaption><\/figure>\n<p><strong>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0438 \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435:<\/strong><\/p>\n<p>\u0427\u0430\u0441\u0442\u044c 1. VR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/04\/DIGEST-APRIL-PHGTLSM.pdf\"><u>\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u044f \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f VR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/artillry.co\/artillry-intelligence\/vr-usage-consumer-attitudes-wave-v\/\"><u>\u0418\u043d\u0442\u0435\u0440\u0435\u0441 \u043a VR \u0443 \u043d\u0430\u0441\u0435\u043b\u0435\u043d\u0438\u044f<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 2. AR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/04\/06\/what-will-drive-ar-glasses-adoption\/\"><u>\u0414\u043e\u0445\u043e\u0434\u044b \u043e\u0442 AR-\u043e\u0447\u043a\u043e\u0432&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/04\/14\/how-will-ar-spectacles-advance-snapchat\/\"><u>\u041a\u0430\u043a\u0438\u043c\u0438 AR-\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u043c\u0438 \u043b\u044e\u0434\u0438 \u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/s25.q4cdn.com\/442043304\/files\/doc_financials\/2021\/q1\/Q1%E2%80%9921-Earnings-Release-Final.pdf\"><u>\u0418\u0442\u043e\u0433\u0438 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0430 Snapchat&nbsp;<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 3. XR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/www.emarketer.com\/content\/us-virtual-augmented-reality-users-2021\"><u>\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 AR\/VR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/11bALcUMEg5GXijaXSL_cb3nv7N1HNUxj\/view\"><u>\u041e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043a \u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u043c \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043c<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 4. \u041a\u0435\u0439\u0441\u044b<\/p>\n<ul>\n<li>\n<p>\u041f\u0440\u0438\u043c\u0435\u0440\u043a\u0430 <a href=\"https:\/\/finance.yahoo.com\/news\/exclusive-snapchat-ar-ignited-christian-170043802.html?guccounter=1\"><u>\u043a\u0440\u043e\u0441\u0441\u043e\u0432\u043e\u043a \u043e\u0442 Dior<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u0418\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0439 <a href=\"https:\/\/happylucky.com\/project\/adidas-space-race\/\"><u>\u043a\u0432\u0435\u0441\u0442 \u043e\u0442 Adidas<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>5G \u0438 AR: <a href=\"https:\/\/newsroom.ee.co.uk\/liam-payne-to-perform-exclusive-ee-bafta-ar-real-time-performance-ahead-of-his-5g-powered-2021-ee-british-academy-film-awards-opening-show\/\"><u>\u043a\u043e\u043d\u0446\u0435\u0440\u0442 Liam Payne<\/u><\/a> \u0438 <a href=\"https:\/\/variety.com\/2021\/tv\/news\/oscars-backstage-access-verizon-commercials-1234957753\/\"><u>\u043f\u043e\u0440\u0442\u0430\u043b \u043d\u0430 \u043a\u0440\u0430\u0441\u043d\u0443\u044e \u0434\u043e\u0440\u043e\u0436\u043a\u0443 \u041e\u0441\u043a\u0430\u0440\u0430<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u041f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e AR: <a href=\"https:\/\/variety.com\/2021\/tv\/news\/oscars-backstage-access-verizon-commercials-1234957753\/\"><u>Magnum<\/u><\/a>, <a href=\"https:\/\/www.8thwall.com\/blog\/post\/44722795023\/crack-the-combination-of-an-augmented-reality-safe-to-discover-captain-morgans-flagship-rum\"><u>Captain Morgan<\/u><\/a>, <a href=\"https:\/\/mobile-ar.reality.news\/news\/netflix-fantasy-franchise-the-witcher-opens-early-access-ar-game-called-monster-slayer-0384594\/\"><u>\u201c\u0412\u0435\u0434\u044c\u043c\u0430\u043a\u201d<\/u><\/a> \u0438 <a href=\"https:\/\/mobile-ar.reality.news\/news\/marvel-studios-tosses-falcon-winter-soldier-ar-game-fans-time-for-finale-0384583\/\"><u>Marvel&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>XR \u0432 \u0430\u0432\u0442\u043e\u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0439 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438: <a href=\"https:\/\/next.reality.news\/news\/bmw-opens-augmented-reality-showroom-for-plug-hybrids-web-via-8th-wall-0384551\/\"><u>BMW<\/u><\/a>, <a href=\"https:\/\/varjo.com\/blog\/aston-martin-uses-immersive-technology-to-evolve-their-business-and-ensure-the-ultimate-customer-experience\/\"><u>Astin Martin<\/u><\/a> \u0438 <a href=\"https:\/\/unity.com\/case-study\/volvo\"><u>Volvo<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>XR \u0432 \u043b\u043e\u043a\u0430\u0446\u0438\u044f\u0445: \u043f\u0440\u043e\u0435\u043a\u0442 \u043e\u0442 <a href=\"https:\/\/uploadvr.com\/snapchat-monumental-ar-project\/\"><u>Snapchat<\/u><\/a> \u0438 <a href=\"https:\/\/blog.aboutamazon.co.uk\/shopping-and-entertainment\/introducing-amazon-salon?ascsubtag=%5B%5Dvg%5Bp%5D22157517%5Bt%5Dw%5Bd%5DD\"><u>AR-\u043f\u0430\u0440\u0438\u043a\u043c\u0430\u0445\u0435\u0440\u0441\u043a\u0430\u044f<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u0412\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u043c\u0438\u0440\u044b \u0438 \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u0435: <a href=\"https:\/\/vrscout.com\/news\/finding-pandora-x-live-vr-theater\/\"><u>\u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u0439 \u0442\u0435\u0430\u0442\u0440<\/u><\/a> \u0438 <a href=\"https:\/\/vc.ru\/x5tech\/234240-zdravstvuyte-i-dobryy-den-sovsem-ne-odno-i-to-zhe-vr-prokachivaet-klientskiy-servis-v-perekrestkah\"><u>VR-\u0442\u0440\u0435\u043d\u0438\u043d\u0433\u0438<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u041f\u043e\u043a\u0430\u0437 \u043c\u043e\u0434\u0435\u043b\u0435\u0439 \u043e\u0442 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/45229078403\/ar-feature-to-boost-shopper-confidence\"><u>ANAYI \u0432 webAR<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 5. Tech Corner<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/blog.adobe.com\/en\/publish\/2021\/03\/25\/studies-show-workers-are-more-invested-in-work-than-ever-and-expect-the-same-in-return.html#gs.009o01\"><u>\u041a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 digital-\u0440\u0430\u0431\u043e\u0447\u0435\u0433\u043e \u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0441\u0442\u0432\u0430<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/datareportal.com\/reports\/digital-2021-april-global-statshot\"><u>\u0425\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 digital-\u043c\u0438\u0440\u0430<\/u><\/a>&nbsp;<\/p>\n<\/li>\n<\/ul>\n<p>\u0415\u0441\u043b\u0438 \u043d\u0435 \u0445\u043e\u0442\u0438\u0442\u0435 \u043f\u0440\u043e\u043f\u0443\u0441\u0442\u0438\u0442\u044c \u0432\u044b\u0445\u043e\u0434 \u043d\u043e\u0432\u043e\u0433\u043e \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442\u0430, <a href=\"https:\/\/phygitalism.com\/xr-mailing\/\">\u043f\u043e\u0434\u043f\u0438\u0441\u044b\u0432\u0430\u0439\u0442\u0435\u0441\u044c \u043d\u0430 \u043d\u0430\u0448\u0443 XR \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0443<\/a>!<\/p>\n<\/div>\n<p> \u0441\u0441\u044b\u043b\u043a\u0430 \u043d\u0430 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b \u0441\u0442\u0430\u0442\u044c\u0438 <a href=\"https:\/\/habr.com\/ru\/company\/itmai\/blog\/556796\/\"> https:\/\/habr.com\/ru\/company\/itmai\/blog\/556796\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\n<div class=\"post__text post__text_v2\" id=\"post-content-body\">\n<figure class=\"full-width\"><figcaption><\/figcaption><\/figure>\n<p>\u0412\u0441\u0435\u043c \u043f\u0440\u0438\u0432\u0435\u0442!<\/p>\n<p>\u041c\u044b \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u0441\u043b\u0435\u0434\u0438\u043c \u0437\u0430 \u043c\u0438\u0440\u043e\u043c phygital, \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u0441\u043e\u0431\u044b\u0442\u0438\u044f\u043c\u0438, \u043d\u043e\u0432\u043e\u0441\u0442\u044f\u043c\u0438 \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u043e\u0439, \u0438 \u0434\u0435\u043b\u0438\u043c\u0441\u044f \u0438\u043c \u0441 \u0432\u0430\u043c\u0438 \u0432 \u043d\u0430\u0448\u0435\u043c<a href=\"https:\/\/phygitalism.com\/xr-mailing\/\"> \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u043e\u043c \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442\u0435<\/a> &#171;DIGEST: Dive into phygital.&#187; \u0412 \u043d\u0435\u043c \u043c\u044b \u0441\u043e\u0431\u0438\u0440\u0430\u0435\u043c \u0432\u0441\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f\u0445, \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430\u0445, \u043d\u043e\u0432\u044b\u0445 \u0433\u0430\u0440\u043d\u0438\u0442\u0443\u0440\u0430\u0445 \u0438 \u043a\u0435\u0439\u0441\u0430\u0445 \u0432 \u0441\u0444\u0435\u0440\u0435 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0439 \u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438.&nbsp;<\/p>\n<hr>\n<p>\u0417\u0430\u043c\u0435\u0442\u043a\u0430 \u043e\u0442 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430 IT-\u0446\u0435\u043d\u0442\u0440\u0430 \u041c\u0410\u0418 \u0438 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0442\u043e\u0440\u0430 \u043c\u0430\u0433\u0438\u0441\u0442\u0435\u0440\u0441\u043a\u043e\u0439 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u201cVR\/AR &amp; AI\u201d \u2013 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 PHYGITALISM.<\/p>\n<h3>\u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u0437\u0430 \u044f\u043d\u0432\u0430\u0440\u044c \u0438 \u0444\u0435\u0432\u0440\u0430\u043b\u044c 2021 \u0433\u043e\u0434\u0430&nbsp;<\/h3>\n<p><a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/03\/DIGEST-JAN-FEB-PHYGITALISM.pdf?fbclid=IwAR1dd7326FPiFSE57BEYDlJQf_ZsTRdz1_C040r1QYB3imiBDE2AB54mpeE\"><u>\u041f\u0435\u0440\u0432\u044b\u0439 \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442<\/u><\/a> \u043c\u044b \u0432\u044b\u043f\u0443\u0441\u0442\u0438\u043b\u0438 \u0437\u0430 \u0434\u0432\u0430 \u043c\u0435\u0441\u044f\u0446\u0430, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u043c \u0443\u0434\u0435\u043b\u0438\u043b\u0438 \u043c\u043d\u043e\u0433\u043e \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0440\u044b\u043d\u043a\u0430, \u0442\u0440\u0435\u043d\u0434\u0430\u043c \u0438 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0430\u043c \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f XR-\u0440\u044b\u043d\u043a\u0430 \u043d\u0430 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043b\u0435\u0442 \u0432\u043f\u0435\u0440\u0435\u0434.<\/p>\n<figure class=\"full-width\"><figcaption><\/figcaption><\/figure>\n<p><strong>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0438 \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435:<\/strong><\/p>\n<p>\u0427\u0430\u0441\u0442\u044c 1. VR-\u0440\u044b\u043d\u043e\u043a&nbsp;<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/www.thevrara.com\/blog2\/2019\/2\/20\/will-ars-killer-app-be-social-new-report-rwccm-g8ajl-e4sr5-b9f9r-gt64y-5e3e8-asrs2-d9xry-ymp6b-7s7bl-cbtsm-39bwj\"><u>\u041f\u0440\u043e\u0433\u043d\u043e\u0437 \u0440\u043e\u0441\u0442\u0430 VR-\u0440\u044b\u043d\u043a\u0430 \u0438 \u0440\u043e\u0441\u0442\u0430 \u0432\u044b\u0440\u0443\u0447\u043a\u0438<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.superdataresearch.com\/blog\/superdata-xr-update\"><u>\u041f\u0440\u043e\u0434\u0430\u0436\u0438 Oculus Quest 2 \u0431\u044c\u044e\u0442 \u0440\u0435\u043a\u043e\u0440\u0434\u044b<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.getapp.com\/resources\/vr-trends\/\"><u>\u0422\u0440\u0435\u043d\u0434\u044b VR-\u0440\u044b\u043d\u043a\u0430 \u043d\u0430 2021 \u0433\u043e\u0434:<\/u><\/a> \u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u0435, \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438 \u0443\u0434\u0430\u043b\u0435\u043d\u043d\u0430\u044f \u0440\u0430\u0431\u043e\u0442\u0430<\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 2. AR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2020\/12\/16\/2021-predictions-mobile-ar-exceeds-800-million-users\/\"><u>\u0420\u043e\u0441\u0442 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 AR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2020\/12\/16\/2021-predictions-mobile-ar-exceeds-800-million-users\/\"><u>\u0420\u043e\u0441\u0442 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f AR \u0441 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/02\/04\/how-much-do-enterprises-spend-on-mobile-ar\/\"><u>\u0412\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0440\u043e\u0441\u0442\u0430 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f AR-\u0448\u043b\u0435\u043c\u043e\u0432 \u0432\u043c\u0435\u0441\u0442\u043e AR \u043d\u0430 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430\u0445<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.vxchnge.com\/blog\/augmented-reality-statistics\"><u>\u0422\u0440\u0435\u043d\u0434\u044b AR-\u0440\u044b\u043d\u043a\u0430 \u043d\u0430 2021 \u0433\u043e\u0434<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.getapp.com\/resources\/augmented-reality-in-retail\/\"><u>\u0410\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c<\/u><\/a> <a href=\"https:\/\/blog.hubspot.com\/marketing\/augmented-reality-retail\"><u>AR<\/u><\/a> <a href=\"https:\/\/www.marketingdive.com\/news\/ar-and-vr-will-drive-omnichannel-20\/569960\/\"><u>\u0434\u043b\u044f<\/u><\/a> <a href=\"https:\/\/www.vrfocus.com\/2020\/04\/arm-ar-research-report-finds-positive-consumer-interest-everyday-ar-still-10-years-away\/\"><u>e-commerce<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 3. XR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/holographica.space\/news\/russia-ar-vr-market-2025-26284\"><u>\u0420\u043e\u0441\u0442 \u0440\u044b\u043d\u043a\u0430 XR<\/u><\/a>: \u043c\u0438\u0440\u043e\u0432\u043e\u0439 \u0438 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043a\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u044b\u0440\u0430\u0441\u0442\u0443\u0442 \u043a 2025 \u0433\u043e\u0434\u0443<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/holographica.space\/news\/russia-ar-vr-market-2025-26284\"><u>\u0421\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u0440\u043e\u0441\u0441\u0438\u0439\u0441\u043a\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 XR<\/u><\/a>: \u0431\u043e\u043b\u044c\u0448\u0443\u044e \u0447\u0430\u0441\u0442\u044c \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 B2B-\u0441\u0435\u043a\u0442\u043e\u0440<\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 4. \u041a\u0435\u0439\u0441\u044b \u0432 XR \u0441 \u043c\u0435\u0442\u0440\u0438\u043a\u0430\u043c\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/vrscout.com\/news\/sundance-2021-new-frontier-almost-40k-visits\/\"><u>\u0424\u0435\u0441\u0442\u0438\u0432\u0430\u043b\u044c Sundance<\/u><\/a> \u043d\u0430 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 VR-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0435: \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u043e\u0445\u0432\u0430\u0442\u0430 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u044f<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.marketingdive.com\/spons\/5-reasons-webar-should-be-part-of-your-marketing-plan\/593655\/\"><u>\u041f\u0440\u043e\u0441\u043c\u043e\u0442\u0440 \u043a\u043e\u043b\u043b\u0435\u043a\u0446\u0438\u0438 KHAITE \u0432 webAR<\/u><\/a>: \u0440\u043e\u0441\u0442 \u043f\u0440\u043e\u0434\u0430\u0436&nbsp;<\/p>\n<\/li>\n<\/ul>\n<h3>\u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u0437\u0430 \u043c\u0430\u0440\u0442 2021 \u0433\u043e\u0434\u0430&nbsp;<\/h3>\n<p>\u0412\u043e <a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/04\/DIGEST-MARCH-PHYGITALISM.pdf\"><u>\u0432\u0442\u043e\u0440\u043e\u0439 \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442<\/u><\/a> \u0437\u0430 \u043c\u0430\u0440\u0442 \u043c\u044b \u0434\u043e\u0431\u0430\u0432\u0438\u043b\u0438 \u0432\u0441\u044e \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 \u043f\u043e AR-\u0440\u044b\u043d\u043a\u0443, \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u0435 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438, \u043e\u0442\u0440\u0430\u0437\u0438\u043b\u0438 \u0432\u0441\u0435 \u043f\u0435\u0440\u0435\u0434\u043e\u0432\u044b\u0435 phygital-\u043a\u0435\u0439\u0441\u044b, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0441\u0434\u0435\u043b\u0430\u043b\u0438 \u043d\u043e\u0432\u044b\u0439 \u0440\u0430\u0437\u0434\u0435\u043b \u0441 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u043e\u0439 \u043f\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0441\u0444\u0435\u0440\u044b.&nbsp;<\/p>\n<figure class=\"full-width\"><figcaption><\/figcaption><\/figure>\n<p><strong>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0438 \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435:<\/strong><\/p>\n<p>\u0427\u0430\u0441\u0442\u044c 1. VR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/www.roadtovr.com\/monthly-connected-headsets-steam-3-million-march-2021\/\"><u>VR-\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u0432 Steam<\/u><\/a>: VR \u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442\u0441\u044f \u043e\u043a\u043e\u043b\u043e 2,9 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 Steam<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.immersivelearning.news\/2021\/03\/18\/this-study-explores-the-health-risks-of-vr\/\"><u>\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 UX \u0432 VR<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 2. AR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/research.ark-invest.com\/hubfs\/1_Download_Files_ARK-Invest\/White_Papers\/ARK%E2%80%93Invest_BigIdeas_2021.pdf?hsCtaTracking=4e1a031b-7ed7-4fb2-929c-072267eda5fc%7Cee55057a-bc7b-441e-8b96-452ec1efe34c\"><u>\u0420\u0430\u0437\u043c\u0435\u0440 AR-\u0440\u044b\u043d\u043a\u0430&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/03\/18\/how-much-is-spent-on-ar-experience-creation\/\"><u>\u0421\u043a\u043e\u043b\u044c\u043a\u043e \u0442\u0440\u0430\u0442\u0438\u0442\u0441\u044f \u043d\u0430 AR<\/u><\/a> \u0432 \u0421\u041c\u0418, \u0438\u0433\u0440\u043e\u0432\u043e\u0439 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/03\/08\/data-dive-7-of-the-top-10-mobile-apps-feature-ar\/\"><u>\u041a\u0430\u043a\u0438\u0435 \u0442\u043e\u043f\u043e\u0432\u044b\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f<\/u><\/a> \u0438\u043c\u0435\u044e\u0442 AR-\u0444\u0443\u043d\u043a\u0446\u0438\u044e<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.crn.ru\/news\/detail.php?ID=149117\"><u>\u041e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u0431\u0438\u0437\u043d\u0435\u0441-\u0441\u043e\u043e\u0431\u0449\u0435\u0441\u0442\u0432\u0430 \u043a AR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/03\/17\/is-pinterest-ars-next-sleeping-giant\/\"><u>Pinterest \u043a\u0430\u043a AR-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/predictions-from-first-ar-os-ben-ferns\"><u>AR-\u0433\u0430\u0440\u043d\u0438\u0442\u0443\u0440\u0430 \u0431\u0443\u0434\u0443\u0449\u0435\u0433\u043e<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/www.zdnet.com\/article\/2021-is-the-year-that-3d-and-augmented-reality-for-commerce-cashes-in\/\"><u>\u0410\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c AR \u0432 e-commerce<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 3. XR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/research.ark-invest.com\/hubfs\/1_Download_Files_ARK-Invest\/White_Papers\/ARK%E2%80%93Invest_BigIdeas_2021.pdf?hsCtaTracking=4e1a031b-7ed7-4fb2-929c-072267eda5fc%7Cee55057a-bc7b-441e-8b96-452ec1efe34c\"><u>\u041e\u0446\u0435\u043d\u043a\u0430 XR-\u0440\u044b\u043d\u043a\u0430<\/u><\/a> \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u0430\u043c \u043e\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u0433\u043e \u041f\u041e<\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/seekingalpha.com\/instablog\/7250741-derrick-zierler\/5555778-age-of-microdisplay-arrived\"><u>\u041f\u0440\u043e\u0433\u043d\u043e\u0437 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f XR-\u0440\u044b\u043d\u043a\u0430<\/u><\/a> \u043f\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443 \u0434\u0435\u0432\u0430\u0439\u0441\u043e\u0432 \u0438 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438<\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 4. \u041a\u0435\u0439\u0441\u044b<\/p>\n<ul>\n<li>\n<p>\u0420\u043e\u0441\u0442 \u0441\u043f\u0440\u043e\u0441\u0430 \u043d\u0430 \u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438: <a href=\"https:\/\/darkslopestudios.com\/dark-slope-studios-sees-300-increase-in-booked-entertainment-revenue-in-2021-across-virtual-production-metaverse-development-and-location-based-immersive-attractions\/\"><u>Dark Slope<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>XR-\u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0432 \u0420\u043e\u0441\u0441\u0438\u0438 \u0432 \u0440\u0438\u0442\u0435\u0439\u043b\u0435 \u043e\u0442 <a href=\"https:\/\/www.kommersant.ru\/doc\/4722310\"><u>Bosco di Ciliegi<\/u><\/a>&nbsp;<\/p>\n<\/li>\n<li>\n<p>\u041f\u043e\u043a\u0430\u0437 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u0432 AR \u043e\u0442 fashion-\u0431\u0440\u0435\u043d\u0434\u043e\u0432: <a href=\"https:\/\/www.8thwall.com\/blog\/post\/43604278548\/simone-rocha-x-hm-launches-a-theatrical-webar-pop-up-book-with-british-painter-faye-wei-wei\"><u>H&amp;M<\/u><\/a> \u0438 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/44096725069\/discover-this-seasons-must-have-styles-from-carolina-herreras-collection-of-luxury-clothing-in-a-new-ecommerce-webar-experience\"><u>Carolina Herrara<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u0418\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u0430\u044f webAR-\u043c\u0435\u0445\u0430\u043d\u0438\u043a\u0430 \u0432 \u043a\u0435\u0439\u0441\u0430\u0445 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/42719170843\/usa-today-launches-webar-hoops-experience-as-part-of-its-annual-brackets-competition\"><u>USA Today<\/u><\/a> \u0438 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/43709405800\/invesco-qqq-etf-launches-qqq-hoops-ar-experience-for-march-madness\"><u>Invesco<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arpost.wpengine.com\/2021\/03\/03\/5g-ar-experience-vienna-city-hall\/\"><u>\u0418\u0441\u0442\u043e\u0440\u0438\u044f \u0412\u0435\u043d\u044b \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 \u0438\u0433\u0440\u044b<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u041f\u0435\u0440\u0432\u0430\u044f 5G \u043c\u0443\u043b\u044c\u0442\u0438\u043f\u043b\u0435\u0435\u0440 AR-\u0438\u0433\u0440\u0430 <a href=\"https:\/\/nianticlabs.com\/blog\/niantic-planet-scale-ar-5g-urban-legends\/?hl=en\"><u>Codename: Urban Legends<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 5. Tech Corner<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/t.me\/PHYGITALBUSINESS\/575\"><u>Emerging Technologies Radar<\/u><\/a>: \u043a\u043e\u043c\u043f\u044c\u044e\u0442\u0435\u0440\u043d\u043e\u0435 \u0437\u0440\u0435\u043d\u0438\u0435, LowCode \u0438 AI<\/p>\n<\/li>\n<\/ul>\n<h3>\u0414\u0430\u0439\u0434\u0436\u0435\u0441\u0442 \u0437\u0430 \u0430\u043f\u0440\u0435\u043b\u044c 2021 \u0433\u043e\u0434\u0430 &nbsp;<\/h3>\n<p>\u0412\u0441\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u0439 \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u0438\u0442 \u0432 \u043c\u0438\u0440\u0435 phygital, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432 <a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/04\/DIGEST-APRIL-PHGTLSM.pdf\"><u>\u0432\u044b\u043f\u0443\u0441\u043a\u0435 \u0437\u0430 \u0430\u043f\u0440\u0435\u043b\u044c<\/u><\/a> \u0443 \u043d\u0430\u0441 \u0434\u043e\u0431\u0430\u0432\u0438\u043b\u043e\u0441\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043d\u043e\u0432\u043e\u0441\u0442\u0435\u0439 \u043e \u0432\u044b\u043f\u0443\u0441\u043a\u0435 \u043d\u043e\u0432\u044b\u0445 VR \u0438 AR \u0433\u0430\u0440\u043d\u0438\u0442\u0443\u0440. \u041c\u044b \u0441\u043e\u0431\u0440\u0430\u043b\u0438 \u043d\u043e\u0432\u0443\u044e \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 XR-\u0440\u044b\u043d\u043a\u0430, \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u043e \u0442\u043e\u043c, \u043a\u0430\u043a \u043b\u044e\u0434\u0438 \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u043a \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0438 \u043a\u0430\u043a\u0438\u043c AR \u043e\u043d\u0438 \u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043e\u0431 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043a \u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u043c \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043c.<\/p>\n<figure class=\"full-width\"><figcaption><\/figcaption><\/figure>\n<p><strong>\u041c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0438 \u0441\u043e\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435:<\/strong><\/p>\n<p>\u0427\u0430\u0441\u0442\u044c 1. VR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/phygitalism.com\/wp-content\/uploads\/2021\/04\/DIGEST-APRIL-PHGTLSM.pdf\"><u>\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u044f \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f VR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/artillry.co\/artillry-intelligence\/vr-usage-consumer-attitudes-wave-v\/\"><u>\u0418\u043d\u0442\u0435\u0440\u0435\u0441 \u043a VR \u0443 \u043d\u0430\u0441\u0435\u043b\u0435\u043d\u0438\u044f<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 2. AR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/04\/06\/what-will-drive-ar-glasses-adoption\/\"><u>\u0414\u043e\u0445\u043e\u0434\u044b \u043e\u0442 AR-\u043e\u0447\u043a\u043e\u0432&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/arinsider.co\/2021\/04\/14\/how-will-ar-spectacles-advance-snapchat\/\"><u>\u041a\u0430\u043a\u0438\u043c\u0438 AR-\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u043c\u0438 \u043b\u044e\u0434\u0438 \u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/s25.q4cdn.com\/442043304\/files\/doc_financials\/2021\/q1\/Q1%E2%80%9921-Earnings-Release-Final.pdf\"><u>\u0418\u0442\u043e\u0433\u0438 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0430 Snapchat&nbsp;<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 3. XR-\u0440\u044b\u043d\u043e\u043a<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/www.emarketer.com\/content\/us-virtual-augmented-reality-users-2021\"><u>\u041a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 AR\/VR<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/11bALcUMEg5GXijaXSL_cb3nv7N1HNUxj\/view\"><u>\u041e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u043a \u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u043c \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u043c<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 4. \u041a\u0435\u0439\u0441\u044b<\/p>\n<ul>\n<li>\n<p>\u041f\u0440\u0438\u043c\u0435\u0440\u043a\u0430 <a href=\"https:\/\/finance.yahoo.com\/news\/exclusive-snapchat-ar-ignited-christian-170043802.html?guccounter=1\"><u>\u043a\u0440\u043e\u0441\u0441\u043e\u0432\u043e\u043a \u043e\u0442 Dior<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u0418\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0439 <a href=\"https:\/\/happylucky.com\/project\/adidas-space-race\/\"><u>\u043a\u0432\u0435\u0441\u0442 \u043e\u0442 Adidas<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>5G \u0438 AR: <a href=\"https:\/\/newsroom.ee.co.uk\/liam-payne-to-perform-exclusive-ee-bafta-ar-real-time-performance-ahead-of-his-5g-powered-2021-ee-british-academy-film-awards-opening-show\/\"><u>\u043a\u043e\u043d\u0446\u0435\u0440\u0442 Liam Payne<\/u><\/a> \u0438 <a href=\"https:\/\/variety.com\/2021\/tv\/news\/oscars-backstage-access-verizon-commercials-1234957753\/\"><u>\u043f\u043e\u0440\u0442\u0430\u043b \u043d\u0430 \u043a\u0440\u0430\u0441\u043d\u0443\u044e \u0434\u043e\u0440\u043e\u0436\u043a\u0443 \u041e\u0441\u043a\u0430\u0440\u0430<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u041f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e AR: <a href=\"https:\/\/variety.com\/2021\/tv\/news\/oscars-backstage-access-verizon-commercials-1234957753\/\"><u>Magnum<\/u><\/a>, <a href=\"https:\/\/www.8thwall.com\/blog\/post\/44722795023\/crack-the-combination-of-an-augmented-reality-safe-to-discover-captain-morgans-flagship-rum\"><u>Captain Morgan<\/u><\/a>, <a href=\"https:\/\/mobile-ar.reality.news\/news\/netflix-fantasy-franchise-the-witcher-opens-early-access-ar-game-called-monster-slayer-0384594\/\"><u>\u201c\u0412\u0435\u0434\u044c\u043c\u0430\u043a\u201d<\/u><\/a> \u0438 <a href=\"https:\/\/mobile-ar.reality.news\/news\/marvel-studios-tosses-falcon-winter-soldier-ar-game-fans-time-for-finale-0384583\/\"><u>Marvel&nbsp;<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>XR \u0432 \u0430\u0432\u0442\u043e\u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0439 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438: <a href=\"https:\/\/next.reality.news\/news\/bmw-opens-augmented-reality-showroom-for-plug-hybrids-web-via-8th-wall-0384551\/\"><u>BMW<\/u><\/a>, <a href=\"https:\/\/varjo.com\/blog\/aston-martin-uses-immersive-technology-to-evolve-their-business-and-ensure-the-ultimate-customer-experience\/\"><u>Astin Martin<\/u><\/a> \u0438 <a href=\"https:\/\/unity.com\/case-study\/volvo\"><u>Volvo<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>XR \u0432 \u043b\u043e\u043a\u0430\u0446\u0438\u044f\u0445: \u043f\u0440\u043e\u0435\u043a\u0442 \u043e\u0442 <a href=\"https:\/\/uploadvr.com\/snapchat-monumental-ar-project\/\"><u>Snapchat<\/u><\/a> \u0438 <a href=\"https:\/\/blog.aboutamazon.co.uk\/shopping-and-entertainment\/introducing-amazon-salon?ascsubtag=%5B%5Dvg%5Bp%5D22157517%5Bt%5Dw%5Bd%5DD\"><u>AR-\u043f\u0430\u0440\u0438\u043a\u043c\u0430\u0445\u0435\u0440\u0441\u043a\u0430\u044f<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u0412\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u043c\u0438\u0440\u044b \u0438 \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u0435: <a href=\"https:\/\/vrscout.com\/news\/finding-pandora-x-live-vr-theater\/\"><u>\u0438\u043c\u043c\u0435\u0440\u0441\u0438\u0432\u043d\u044b\u0439 \u0442\u0435\u0430\u0442\u0440<\/u><\/a> \u0438 <a href=\"https:\/\/vc.ru\/x5tech\/234240-zdravstvuyte-i-dobryy-den-sovsem-ne-odno-i-to-zhe-vr-prokachivaet-klientskiy-servis-v-perekrestkah\"><u>VR-\u0442\u0440\u0435\u043d\u0438\u043d\u0433\u0438<\/u><\/a><\/p>\n<\/li>\n<li>\n<p>\u041f\u043e\u043a\u0430\u0437 \u043c\u043e\u0434\u0435\u043b\u0435\u0439 \u043e\u0442 <a href=\"https:\/\/www.8thwall.com\/blog\/post\/45229078403\/ar-feature-to-boost-shopper-confidence\"><u>ANAYI \u0432 webAR<\/u><\/a><\/p>\n<\/li>\n<\/ul>\n<p>\u0427\u0430\u0441\u0442\u044c 5. Tech Corner<\/p>\n<ul>\n<li>\n<p><a href=\"https:\/\/blog.adobe.com\/en\/publish\/2021\/03\/25\/studies-show-workers-are-more-invested-in-work-than-ever-and-expect-the-same-in-return.html#gs.009o01\"><u>\u041a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 digital-\u0440\u0430\u0431\u043e\u0447\u0435\u0433\u043e \u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0441\u0442\u0432\u0430<\/u><\/a><\/p>\n<\/li>\n<li>\n<p><a href=\"https:\/\/datareportal.com\/reports\/digital-2021-april-global-statshot\"><u>\u0425\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 digital-\u043c\u0438\u0440\u0430<\/u><\/a>&nbsp;<\/p>\n<\/li>\n<\/ul>\n<p>\u0415\u0441\u043b\u0438 \u043d\u0435 \u0445\u043e\u0442\u0438\u0442\u0435 \u043f\u0440\u043e\u043f\u0443\u0441\u0442\u0438\u0442\u044c \u0432\u044b\u0445\u043e\u0434 \u043d\u043e\u0432\u043e\u0433\u043e \u0434\u0430\u0439\u0434\u0436\u0435\u0441\u0442\u0430, <a href=\"https:\/\/phygitalism.com\/xr-mailing\/\">\u043f\u043e\u0434\u043f\u0438\u0441\u044b\u0432\u0430\u0439\u0442\u0435\u0441\u044c \u043d\u0430 \u043d\u0430\u0448\u0443 XR \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0443<\/a>!<\/p>\n<\/div>\n<p> \u0441\u0441\u044b\u043b\u043a\u0430 \u043d\u0430 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b \u0441\u0442\u0430\u0442\u044c\u0438 <a href=\"https:\/\/habr.com\/ru\/company\/itmai\/blog\/556796\/\"> https:\/\/habr.com\/ru\/company\/itmai\/blog\/556796\/<\/a><br \/><\/br><\/br><\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-322900","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=\/wp\/v2\/posts\/322900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=322900"}],"version-history":[{"count":0,"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=\/wp\/v2\/posts\/322900\/revisions"}],"wp:attachment":[{"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=322900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=322900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/savepearlharbor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=322900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}